MyCustomer.com announces the Social Business Strategy Summit 2012by
MyCustomer.com is delighted to announce that this year (2012) it will be hosting its inaugural business summit - The Social Business Strategy Summit.
Taking place on May 31, 2012, in London, and delivered in association with BPT Partners, this one-day information-packed event will demonstrate how companies are transforming internally and externally to meet the needs of their highly connected stakeholders through the deployment of social business strategies and technologies.
The Social Business Strategy Summit 2012 recognises that the empowered social customer rules the business eco-system for B2C and B2B companies. The maturation, deployment and acceptance of social media in the work place means that the way a company engages with its customers, partners and employees is set to change forever.
A social business is about both being social internally (collaboration/Enterprise 2.0) and externally (social CRM) – but also applying social media to other areas of the business and non-CRM functions such as product development, HR, SCM, employee collaboration, knowledge management, training and support.
This Summit will empower attendees to make informed decisions to support the transformational change needed to cater for the modern social stakeholders.
Speakers already confirmed include the Godfather of CRM himself, Paul Greenberg, author of the seminal CRM At The Speed Of Light, and more big announcements regarding speakers will be coming your way shortly.
Please visit www.socialbusinessstrategysummit.com/ to register your interest in the Summit and to ensure you're kept up to date with the latest announcements.
We are also conducting a call for speakers for the event - so visit the Summit website if you would be interested in participating.
We look forward to seeing you at the Summit next May!
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 20 years, including Internet Works, CXO magazine and Business Management. He joined MyCustomer in 2007.