Loyalty

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Part two of a new series from Smith+Co exploring business value, communication and empathy. For part one, click here . As a Communications...
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We all want loyal customers. Loyal customers spend more money and cost you less. Many organisations believe it is the customer experience...
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Last month, MyCustomer examined how brands such as IKEA and TK Maxx are thriving, despite delivering painful customer experiences . In this...
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B2B companies know that it is harder than ever to influence customer experience (CX) in the digital age. An influx of channels, easy access...