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MyCustomer.com

Richard Owen, Satmetrix: Social media is promoting the NPS cause

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22nd Jun 2012
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At the recent Gartner Customer Strategies & Technologies Summit in London, MyCustomer.com caught up with Richard Owen, president & CEO of Satmetrix, to talk about the impact of social media on Net Promoter Score strategies, and the launch of the new SparkScore measure for the social web, and how SparkScore and NPS dovetail.

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