Voice of the Customer

Voice of the Customer

Best practices and new developments in the collection, analysis and use of customer feedback.
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1st Mar 2019
A legal case in the US is taking a new approach to trying to eradicate fake customer reviews on sites like Amazon and TripAdvisor. Fake...
13th Feb 2019
Customer feedback has long been used by organisations as a way of surfacing insights to help them refine and improve their support,...
In the world of customer experience (CX), your efforts can successfully differentiate you from your peers, but in order to achieve this,...
28th Feb 2019
How do you select the right metrics for your CX programme? When it comes to metrics, the human race is a little obsessed. We measure our...