Neuromarketing

What is neuromarketing?

Definition of neuromarketing:

Neuromarketing is the study of how our brains react to different forms of marketing, with a view to making marketing more effective.

Definition courtesy of Splash Copywriters

Related content:

• Neuromarketing and customer experience: The eyes (fingers and faces) have it
• How advertisers are using neuroscience to drive engagement
• All marketing content