Sales pipeline

What is a sales pipeline?

Definition of a sales pipeline:

A sales pipeline is similar to a sales funnel in that it visually represents a salesperson’s contact with a potential consumer.

The pipeline follows this relationship from initial contact, to generating a lead, through to generating an actual sale.

This monitoring allows businesses to see the status of each prospective deal and determine future strategy accordingly.

Sales pipelines differ from sales funnels because they focus on the sales rep. It focuses on a sequence of actions that a sales team can take in order to change potential customers to definite sales.

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