Word-of-mouth marketing

What is word-of-mouth marketing?

Word-of-mouth marketing is when happy customers recommend a brand, product or service without the business doing anything.

Clearly, it’s one of the best types of marketing. ,If you’ve ever stepped into an Apple store, you’ll know that you can have a play with any of their gadgets in a free, non-salesy environment.

Word of mouth marketing

And, because their products are rated as beingso good, this combination makes people happy and gets them talking.

Definition courtesy of Splash Copywriters

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