Resources
Industry Insights
MyCustomer Connect
Login
Register
Home
Marketing
Sub-categories
Strategy
Technology
Data
Strategy
What needs to be in a marketing plan?
Strategy
How leading CMOs restructure firms to improve CX
Technology
Sponsored
How to choose a Content Mangagement System
Selling
Sub-categories
Sales performance
CRM
Ecommerce
CRM
Sponsored
6 ways CRM can improve your marketing function
CRM
Questions mid-size firms must ask when buying CRM
CRM
The 3 pillars of CRM success
Service
Sub-categories
Management
Contact centres
Channels
Contact centres
Sponsored
Lessons from Tesco Mobile's VoE programme
Channels
Where should chatbots sit in the customer journey?
Channels
How and why you should run a chatbot trial
Experience
Sub-categories
Engagement
Voice of the Customer
Loyalty
Voice of the Customer
What can your brand do to fight fake reviews?
Loyalty
The key skills customer success managers require
Engagement
This week in CX: Lloyds of London, Alexa & JetBlue
Community
Sub-categories
Blogs
Industry insights
Discuss
Customer experience management
Why A/B testing improves customer experience
Big data
Orchestrate Your Customer Analytics Practice
Communities
What is the Monzo approach to CX?
Hot topics
Sub-categories
Chatbots
Contact centres
Customer emotion
Chatbots
Where should chatbots sit in the customer journey?
Chatbots
How and why you should run a chatbot trial
Chatbots
Sponsored
Can bots and AI help humans eradicate bad service?
More
Resources
About MyCustomer
About SIFT
Advertise on MyCustomer
Terms of use
Privacy policy
Contact us
Got a question?
Search
Enter your keywords
Enter your keywords
Marketing
Marketing
Best practice advice and the latest insights about marketing strategies and technologies.
Get to know your customers better. Tips and advice direct to your inbox, twice a week.
Email
*
Email
Sign up
11th Apr 2019
Blog
What needs to be in a marketing plan?
By
nicholas watkis
Principal Consultant
5th Apr 2019
How to choose a Content Mangagement System
8th Apr 2019
1 comment
How leading CMOs restructure firms to improve CX
Advertisement
5th Apr 2019
2 comments
How personas impact customer journey design
29th Mar 2019
Maximising the Salesforce Marketing Cloud
Trending
Loyalty
How Southwest used behavioural science for CX
Engagement
Top-Rated in Employee Engagement and Customer Sati
Voice of the Customer
What can your brand do to fight fake reviews?
Engagement
9 sample customer journey maps to learn from
Channels
Should you follow Lush and quit social media?
Management
Why service staff avoid taking ownership
29th Mar 2019
Five key elements to data-driven campaigning
Subscribe to MyCustomer
Join our community of CX leaders
Be the first to receive the latest CX news, views and research, as well as exclusive invites to events and webinars.
Subscribe here
Popular resources
20th Mar 2019
Getting customer satisfaction right with AI speech
NICE
25th Feb 2019
2019 CX trends report
InMoment
21st Mar 2019
The rise of messaging apps for customer service
MessengerPeople
5th Feb 2019
How to develop a robust, ROI-focused CX programme
InMoment
3rd Apr 2019
Getting Customer Satisfaction Right with AI Speech
NICE | nexidia
21st Mar 2019
The rise of messaging apps for customer service
Are you interested in the possibilities that messaging apps hold for customer communication, support, engagement as well as automation with...
21st Mar 2019
Offering convenient customer service via messaging
Live date: Apr 11, 2019 4:00 PM - 5:00 PM BST Customers around the globe trust brands more when they offer customer service via their most...
21st Mar 2019
The 2019 chatbot buyer's guide
Key points to consider when selecting a chatbot solution for your business This guide delivers expert advice on questions such as: • What’s...
28th Mar 2019
How to use AI for personalised prices
Mature retailers are doing their best to ensure personalized pricing. Some are leveraging the potential of machine learning for price...
20th Mar 2019
Getting customer satisfaction right with AI speech
20th Mar 2019
Blog
5 AI & machine learning CRM take outs from SXSW
By
Nicholas Blake
Head of Data & Digital Operations
Advertisement
Contact centre best practices
20th Mar 2019
The contact centre technology barometer
11th Mar 2019
Turning field service into a profit centre
11th Mar 2019
Understanding crowd service
13th Mar 2019
1 comment
Infographic: 5 personalisation best practices
6th Mar 2019
1
Blog
Single customer view: Challenges & obstacles
By
Dan Telling
Managing Partner
26th Feb 2019
Fundamentals of Effective Workforce Management
26th Feb 2019
NICE WFM 7.0: Forecasting with AI
26th Feb 2019
NICE WFM 7.0: Business Value and ROI
26th Feb 2019
AI and Machine Learning with Workforce Management
28th Feb 2019
Why are few CMOs given command of CX?
Advertisement
Show more
