Marketing

Marketing

Best practice advice and the latest insights about marketing strategies and technologies.
5th Feb 2020
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27th Jan 2020
Publishing personalized content faster or more cost effectively is a priority for over 95% of global marketing leaders. Yet you can’t solve...
20th Jan 2020
Market research has been long used to scrutinize market viability of a business idea, find target audiences and make strategic decisions...
23rd Jan 2020
Existing businesses have an innovation advantage over new entrants due to the customer data that they hold and the customer analyses this...
7th Jan 2020
“Analytics” is one of the biggest buzz words in the business world—and now the contact centre world is buzzing about customer analytics, as...