Data

14th Nov 2018
What do you think the value of your customer base says about your company? Before you decide, remember that sometimes a trend can be...
Look at the competitive retail landscape of today and it’s not difficult to see why the prospect of achieving a single customer view is so...
2nd Nov 2018
Do you have insight into the value of your customer database? What are the risks if you don't? And what are the the most important factors...
Consent is a hot topic, especially given the recent implementation of the GDPR. Yet despite the fact the regulation’s overarching premise...