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Marketing
Data
Data
20th Mar 2019
Blog
5 AI & machine learning CRM take outs from SXSW
By
Nicholas Blake
Head of Data & Digital Operations
13th Mar 2019
1 comment
Infographic: 5 personalisation best practices
6th Mar 2019
1
Blog
Single customer view: Challenges & obstacles
By
Dan Telling
Managing Partner
21st Feb 2019
Preparing your data flows for a no-deal Brexit
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3rd Jan 2019
Empty database? How to earn back customers in 2019
7th Dec 2018
Couple your 2019 targets with your customer value
Popular resources
25th Feb 2019
2019 CX trends report
InMoment
20th Mar 2019
Contact Centre Technology Barometer 2019
MyCustomer
13th Mar 2019
State of Customer Experience research
Genesys
25th Jun 2018
Customer journey mapping research report 2018
Quadient
19th Jul 2017
CEM Maturity Model: Measure & improve your CX
15th Feb 2019
1 comment
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9 sample customer journey maps to learn from
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What is CRM? The beginner's guide to CRM
Management
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Examples & techniques of customer journey mapping
Data
GDPR: How to process requests for erasure
Data
GDPR: Should you repermission your customers?
4th Feb 2019
Do you know your customer or your spreadsheets?
There are over 7,000 different MarTech solutions and that number will only continue to increase. It’s a sea of “new technologies” that are...
31st Jan 2019
1
What Moneyball teaches us about customer metrics
Businesses must start looking in places and finding stats that don’t appear to interest others, and to turn that data into insights that...
31st Jan 2019
Facebook needs to stop checking its own homework
Facebook is still the world’s most popular social network, with 2.26bn monthly active users . In fact, around 2 billion people use at least...
22nd Jan 2019
What does £44m Google fine mean for marketers?
Google has been hit with the most significant fine since the launch of GDPR last May. Is it a wake up call for marketers? Google has been...
4th Dec 2018
Blog
How to use CDPs to prevent customer churn
By
Guest Contributor
30th Nov 2018
How to stop your customer base's value shrinking
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The customer data platform guide
28th Nov 2018
How to buy a customer data platform
The customer data platform guide
21st Nov 2018
How CDPs finally provide omnichannel clarity
14th Nov 2018
How the value of customer bases can be misleading
8th Nov 2018
1
Blog
The single customer view: Are we chasing a myth?
By
Michael Poyser
Chief Analytics Officer
2nd Nov 2018
Do you know the value of your customer database?
30th Oct 2018
Blog
Customer connections in a hyper-connected world
By
Lindsay McEwan
VP & Managing Director, EMEA
2nd Oct 2018
How Renault revitalised its CRM strategy
28th Sep 2018
Will GDPR complaint kill programmatic advertising?
20th Sep 2018
Vote Leave firm is served first GDPR notice
14th Sep 2018
Blog
Vision Critical's new text analytics - my take
By
Seth Grimes
Principal consultant
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