Infographic: Portrait of a mobile consumer

With 8.2 billion hand-held mobile devices expected to be active by 2018, generating an average of 2.7 GB of traffic every month, the proliferation mobile usage certainly shows no sign of abating. 

With this in mind, it's key that you understand the best ways of reaching your customers through mobile. And that's where this infographic from vouchercloud comes in. It details the ways in which people are consuming media on their devices and gives an insight as to how your business can really leverage this powerful marketing channel. (click to enlarge)