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Revenues up in 2009 for 'best employer' SAS

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25th Jan 2010
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Above average growth in software sales to financial services companies in the UK helped business analytics specialist SAS turn in a slight uptick in revenues for fiscal 2009.

The vendor saw global sales rise 2.2% year-on-year to $2.31 billion. Revenues from software alone increased 3.3% on a worldwide basis, although the figure was more like seven per cent in the UK, driven by a 22% growth in sales to financial services organisations.

Jim Goodnight, SAS’ chief executive, said: "Our continued growth in 2009 is further proof that investing in long-term relationships with customers and employees and maintaining a deep commitment to R&D pays."

The highest growth areas in software terms related to the optimisation of customer relationships and the more effective management of costs and operations by employing risk management approaches. As a result, analytics, customer intelligence, data integration and risk management applications were the most robust in sales terms.

In industry terms, sales were healthiest in financial services, which now account for 42% of total revenues and government, which accounts for 15%. Retail makes up a further 12% of the total.

SAS also indicated that its growing partnership and channel network generated 25% of its new sales and were the source of half of its biggest 50 global deals. It has been building up relationships with consultancies and systems integrators such as Accenture and CapGemini, but is also attempting to push new in-database products via its third party distribution channel.

The firm gained 1,389 customers in 2009, including HSBC, Orange and HM Revenue and Customs and now generates 45% of its revenues from Europe, the Middle East and Africa. A further 44% come from the Americas, while Asia Pacific accounts for 11%.

The results top a good week for the analytics specialist after also being named the best company to work for by Fortune. After ranking number 20 in last year's list, the company earned a bump to the top of the pile thanks to its employee perks, which include gym facilities, lending library, and health and child care.

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