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Marketing
Data
Data
13th Jun 2022
Will customer data exploitation damage CX?
by
Suvish Viswanathan
Privacy
23rd May 2022
Prioritising privacy for conscientious consumers
by
BenoitRojare
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Privacy
20th May 2022
Responsible use of data is the backbone of trust
by
Dimitrios Tsivrikos
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Data
16th May 2022
Measuring CX ROI is hampered by meaningless means
by
Peter Dorrington
Customer metrics
10th Jun 2022
The gap between what you measure & what you do
by
Callan Schebella
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Analytics
15th Jun 2022
How to make the most of advanced analytics
by
Sush Apshankar
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Data
21st Apr 2022
CX & the changing fortunes of customer insight
by
Neil Davey
Data
22nd Apr 2022
How to put digital empathy into practice
by
Neil Davey
Data
31st May 2022
How to drive CX ROI through insurance analytics
by
John Aves and William Beresford
Data
11th Apr 2022
Operational CSAT: The perfect complement to NPS?
by
Steven Walden
Personalisation
16th Mar 2022
Find the balance of personalisation & privacy
by
alex.dean
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Data
3rd May 2022
4 ways to future-proof insights to maximise CX ROI
by
Ryan Stuart
Data
18th Mar 2022
Are you listening to the Voice of your Product?
by
Colin Shaw
Customer value
9th Feb 2022
Is customer lifetime value an outmoded metric?
by
Stuart Russell
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Data
4th Feb 2022
When does customer data sharing become unethical?
by
Chris Ward
Data
21st Mar 2022
How Cynefin surfaces the right CX metrics to use
by
Steven Walden
Data
13th Jan 2022
Will NPS 3.0 solve Net Promoter Score’s issues?
by
Neil Davey
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1
Data
11th Jan 2022
Why Spotify is a master of customer data
by
Elle Nadal
Privacy
6th Dec 2021
How brands can succeed in a privacy-first world
by
Dave O'Flanagan
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Data
13th Dec 2021
Will sales be the biggest threat to CX leadership?
by
Maurice Fitzgerald
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Data
22nd Dec 2021
The role of data science in the future of CX
by
William Beresford
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Analytics
28th Oct 2021
Why cookie loss is good for customer focus
by
bellelawrence
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Analytics
13th Oct 2021
Data science needs data scientists
by
Fran Quilty
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Data
1st Nov 2021
Why has traditional text analytics failed CX?
by
Ryan Stuart
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1
Customer emotion
20th Sep 2021
So you think you know about empathy? Think again
by
Sandra Thompson
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Data-driven marketing
6th Sep 2021
How do you unlock the potential of intent data?
by
Adam Leslie
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Data
10th Sep 2021
What is authenticity & why is it important to CX?
by
Marius Bartsch
Data
24th Aug 2021
What is AI-enabled consumer intelligence?
by
Allen Bonde
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1
Data
23rd Aug 2021
NPS and revenue: How reliable is the relationship?
by
Maurice Fitzgerald
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1
Data
7th Sep 2021
How to recruit and retain analytics talent
by
Paul Laughlin
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1
Data
16th Aug 2021
Why the next era of CX is about small & wide data
by
Prof. V. Charles
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