Data

Data

12th Jul 2019

Drivers of Agile success for insight teams

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Customer insight agile working

Data

22nd Jul 2019

Why we're getting the measurement of emotion wrong

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Waste bin measurement emotion

Data

24th May 2019

How has GDPR changed the customer data landscape?

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One year

Data

21st Jun 2019

Common Agile practices to help insight teams

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Binoculars customer insight

Data

6th Jun 2019

Hot tips on how to increase your customer value

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Customer value

Data

17th May 2019

How to measure your customer value

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Customer value measurement

Data

5th Apr 2019

How personas impact customer journey design

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Face mask

Data

10th Jun 2019

How Agile working benefits customer insight teams

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Magnifying glass

Personalisation

28th Mar 2019

How to use AI for personalised prices

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Artificial intelligence

20th Mar 2019

5 AI & machine learning CRM take outs from SXSW

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Data

13th Mar 2019

Infographic: 5 personalisation best practices

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Personalisation

Single customer view

6th Mar 2019

Single customer view: Challenges & obstacles

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Data

21st Feb 2019

Preparing your data flows for a no-deal Brexit

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Lock key data privacy

Analytics

4th Feb 2019

Do you know your customer or your spreadsheets?

by

Advertising

31st Jan 2019

Facebook needs to stop checking its own homework

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Data

22nd Jan 2019

What does £44m Google fine mean for marketers?

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Google fine

Data

31st Jan 2019

What Moneyball teaches us about customer metrics

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Baseball

Customer Data Platforms

4th Dec 2018

How to use CDPs to prevent customer churn

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Guest Contributor

Data

28th Nov 2018

How to buy a customer data platform

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Cash register

Data

21st Nov 2018

How CDPs finally provide omnichannel clarity

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Eye data

Data

7th Dec 2018

Couple your 2019 targets with your customer value

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Target data

Single customer view

8th Nov 2018

The single customer view: Are we chasing a myth?

by

Data

30th Nov 2018

How to stop your customer base's value shrinking

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Piggy bank

General Data Protection Regulation (GDPR)

30th Oct 2018

Customer connections in a hyper-connected world

by

Data

14th Nov 2018

How the value of customer bases can be misleading

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Scissors dollar

Data

2nd Nov 2018

Do you know the value of your customer database?

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Binoculars customer insight

Data

3rd Jan 2019

Empty database? How to earn back customers in 2019

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Wine bottle

Data

28th Sep 2018

Will GDPR complaint kill programmatic advertising?

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Reaper GDPR

Data

20th Sep 2018

Vote Leave firm is served first GDPR notice

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Finger point

Analytics

14th Sep 2018

Vision Critical's new text analytics - my take

by

Data

8th Jul 2019

BA facing £183m fine as UK's first major GDPR case

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Airline

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