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Marketing
Data
Data
Report
Sponsored
Retail: Digital Trends Report 2017
Data
9th Jun 2017
GDPR is the kick up the bum your marketing needs
by
Martin Hill-Wilson
Data
27th Mar 2017
ICO sets GDPR agenda with Flybe and Honda scalps
by
Chris Ward
Data
15th Mar 2017
Why isn’t GDPR on every marketer’s to-do list?
by
Chris Ward
Data
15th Mar 2017
3 ways insight leaders can reduce data wrangling
by
Paul Laughlin
Data
7th Mar 2017
Are data scientists harming data-driven efforts?
by
Paul Alexander
Data
7th Nov 2017
Using predictive analytics in customer journeys
by
joshbrown
Data
20th Feb 2017
Sponsored
Infographic: The cost of poor quality data
by
Chris Ward
Data
14th Feb 2017
DMA says 26% of businesses not prepared for GDPR
by
Chris Ward
Data
7th Feb 2017
Infographic: How marketers measure success
by
Neil Davey
Data
7th Feb 2017
Time to insight: The key data metric for 2017?
by
Guest Contributor
Data
18th Aug 2017
Identity: The missing piece of the CX puzzle?
by
Neil Davey
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1
Data
8th Feb 2017
How will GDPR influence data modelling?
by
Paul Laughlin
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2
Data
31st Jan 2017
What GDPR will mean for customer insight leaders
by
Paul Laughlin
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1
Data
26th Jan 2017
Government bill to herald marketing restrictions?
by
Dene Walsh
Report
Sponsored
5 ways data-driven marketing transforms business
Data
6th Jan 2017
How data capture forms can harm customer journeys
by
Simon Spyer
Data
4th Jan 2017
Marketers spend a day a week on data analysis
by
Chris Ward
Report
Sponsored
How to make real-time marketing work
Data
2nd Dec 2016
Poor data costs brands 5.9% in annual revenue
by
Chris Ward
Data
2nd Dec 2016
Marketing to households v marketing to individuals
by
PaulKennedy
Research
Sponsored
How better customer data drives business growth
Data-driven marketing
29th Nov 2016
When data-driven marketing should start in the pub
by
Emily Nicholls
Blog image, notepad with pen
Data
23rd Nov 2016
UK consumers put £20 value on their personal data
by
Chris Ward
Data
3rd Nov 2016
Admiral's Facebook trial: Clever or conniving?
by
Neil Davey
Data
17th Oct 2016
Infographic: How data should shape your marketing
by
Neil Davey
Data
12th Oct 2016
What is emotion analytics and why is it important?
by
Seth Grimes
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7
Data
3rd Nov 2016
How to fix the single customer view's fatal flaw
by
Nick Fletcher
Data
26th Oct 2016
How advertisers are using neuroscience
by
Guest Contributor
Data
27th Sep 2016
57% of consumers don’t trust how brands use data
by
Chris Ward
Data
19th Sep 2016
82% of brands can't create a single customer view
by
Neil Davey
Data
13th Sep 2016
Why needs-based segmentation is becoming outmoded
by
Paul Laughlin
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