There's an ocean of acronyms in the world of digital marketing, but a very important one that may have slipped under your radar is CRO. This infographic from Mediaworks explains what CRO is, and why it's important. (Click to enlarge)
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 15 years, including Internet Works, CXO magazine and Business Management. He joined Sift Media in 2007.