Social business metrics: Measuring success of social in the enterpriseby
Mike Grafham explains how to develop a benefits case linked to real business outcomes for an enterprise social network.
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 20 years, including Internet Works, CXO magazine and Business Management. He joined MyCustomer in 2007.