Technology

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Having just spent a hectic three days in New York at the NRF2018, I can honestly say that it’s only when you have stepped away from the...
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The creation of a customer journey map - a visual representation of the events and interactions customers are likely to experience while...
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The announcement that Facebook is to overhaul its newsfeed algorithm, putting more emphasis on posts from friends and family at the expense...
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Too many marketers have been getting lost using linear journey maps and list-based email automation that try to control the customer...