Experian taps the power of the credit unions

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Experian has launched a new suite of Credit Union solutions which can create demographic and lifestyle profiles of new prospects.

“Experian is committed to partnering with credit unions to meet the challenges they face in an increasingly dynamic marketplace,” said Kip Horney, vice president of sales at Experian. “While other companies are providing stand-alone tools, Experian has brought to market a multi-faceted, complete solution. Credit Union Solutions addresses membership expansion and risk management in a cost-efficient way.”

The solutions include list services, prescreen programs, collections and risk-management tools which verify consumer identity for marketing and authenticate application data.

Experian uses the power of information to help its clients target prospective customers, manage existing customer relationships and identify opportunities for profitable growth. Experian is a subsidiary of The Great Universal Stores and has headquarters in Nottingham, UK and Orange, California. Its 12,000 people support clients in over 50 countries. Annual sales are about $1.5 billion.



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