Ten years of Twitter through the MyCustomer lensby
It’s ten years since Twitter’s CEO Jack Dorsey posted the following:
just setting up my twttr
— Jack (@jack) March 21, 2006
The social network has come a long way, building up a total of 320 million active monthly who, together send over 500 million tweets a day - around 200 billion tweets a year.
83% of the world’s leaders now use Twitter. It’s revealed breaking news, fuelled political revolt, fostered marriage proposals, and been the catalyst for a Twitter handle entirely dedicated to pictures of cats affixed to black metal lyrics.
It’s also been responsible for a complete shift in the way businesses market, serve and sell to their customers.
Over the ten years we’ve covered the evolution of both the platform and how brands have innovated with it.
With this in mind, here’s a pick of our favourite MyCustomer.com articles:
- Twitter: Ten tips for customer engagement
- BBC Radio 1: 60,000 Twitter followers doesn't guarantee engagement!
- Handle with care: Is your brand being damaged by Twitter squatters?
- The regulations, rights and wrongs of social media marketing
- Video guide: How to use social tools to extend reach
- To tweet or not to tweet: That’s NOT the question
- Twifficiency: Lessons from the latest social media phenomenon
- Six top tips to avoid a Twitter Q&A disaster
- The opportunities and pitfalls of Twitter’s new ‘buy’ button
- Cutting through the noise: The Twitter marketing masterclass
As the world falls in ruins, chaos is mine. pic.twitter.com/ZNRzenQNjF
— Black Metal Cats (@evilbmcats) March 14, 2016
Chris was an Editor at MyCustomer from 2014 to 2022. He is a practiced editor, having worked as a copywriter for creative agency, Stranger Collective from 2009 to 2011 and subsequently as a journalist covering technology, marketing and customer service from 2011-2014 as editor of Business Cloud News.