Alan Mitchell
Member Since: 5th Feb 2009
23rd Feb 2011
VPI: Are you ready to handle the elephant in your room?
We are now witnessing the third big wave in customer data - that of volunteered information, explains Alan Mitchell. And the challenge for...
Data
10th Sep 2010
The business of consumer empowerment: Why it's time to ditch customer control
The days of trying to exercise control over your customers is coming to an end. As Alan Mitchell explains, the best way for organisations...
Engagement
16th Oct 2009
Is it time for a volunteered personal information strategy?
The proliferation of of personal information management services is having a profound impact on CRM. So is it time for organisations to...
Data