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8th Nov 2017

Why employee-generated content is the new UGC

With online sales growth seen to be slowing this summer, it will come as no surprise that retailers are struggling to hold onto their...
Blog
30th Jun 2017

Beating the digital shopping crisis

Traditional retailers are facing an existential crisis in customer engagement. In the last year alone, customers spent 41 per cent less...
Blog
28th Feb 2017

Post-purchase persuasion

It has too often been said that ‘content is king’, and while that may be a cliché , content remains central to the online customer...
Blog
20th Dec 2016

The defining retail trends of 2017

Craig Smith, VP of Solutions and Customer Success at Amplience, offers his predictions of where retail and retail technology is headed in...
Blog
30th Nov 2016

The centralisation conundrum: finding the balance

In the UK, the response to the Brexit vote this summer has, for many retailers, reiterated the view that foreign customers and foreign...
Blog
25th Aug 2016

Departments of discontent: Retail's big content challenge

Department stores are struggling to cope with sizable challenges – they are navigating a complex and competitive marketplace while...
Blog

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