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Andrew O'Loughlin
Andrew O'Loughlin
Member Since: 17th Nov 2016
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I'm passionate about seeing more people, more active.

I use Experience Design thinking to help inspiring a more active world, providing ideas, insights, and case studies that others can use on the world's most powerful communications platform. That is, the active, sporting world. And, in bringing people together for events and shared experiences. Connecting brands and governments with their audiences, their communities.

I would really welcome any thoughts, feedback and ideas you have in the movement to a more active world.

Andrew O'Loughlin
Managing Director LIMELIGHT SPORTS
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28th Mar 2017

Adopting a 'blue ocean' strategy

We are constantly in pursuit of that valuable connection between a brand and consumer. We are all continually identifying key insights for...
Blog
1st Feb 2017

Sport and marketing in the experience economy

The challenge we face today is that competing products and services can’t stand out from each other on features alone. ‘Quality’ is no...
Blog

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