Mr. Chad Storlie assists clients with identifying the strategy and approach for their Customer Experience (CX) and Customer Experience Management (CXM) programs. Alongside strategic development, Mr. Storlie researches customer-centric culture, analytics, data, Voice of the Customer (VOC) and employee experience to bring about lasting and enduring CX that benefits organizations and customers alike.

Previous experience

Mr. Storlie has 20 years of experience in Customer Experience, Journey Mapping, Voice of the Customer, Marketing, CX Analytics, and Customer Loyalty within different roles in Transportation, Industrial Automation, Pharma, and Defense. Central to Mr. Storlie's CX approach are developing and maintaining deep customer insight with an appreciation to leverage analytics, data, and innovation to consistently build and improve CX. Mr. Storlie's commercial focus has always been on customer retention, customer growth, and building a strong brand.