Chris Ward

Member Since: 7th Jan 2014

Bio

Chris is Editor of MyCustomer. He is a practiced editor, having worked as a copywriter for creative agency, Stranger Collective from 2009 to 2011 and subsequently as a journalist covering technology, marketing and customer service from 2011-2014 as editor of Business Cloud News. He joined MyCustomer in 2014.

Chris Ward

Editor MyCustomer

17th May 2022

Could you be our 2022 CX Leader of the Year? Award entries open now

MyCustomer is pleased to announce the 2022 CX Leader of the Year award is now open for entries . In its fourth year, the CX Leader of the...

Engagement

12th May 2022

Would an Elon Musk Twitter takeover kill the platform as a customer service channel?

Speculation reigns supreme in the wake of Elon Musk’s potential $44bn acquisition of Twitter - if indeed it actually happens . However, one...

Channels

26th Apr 2022

2022 CX Leader Sessions kicks off with roundtable discussion about emotion

A prized panel of industry experts and organisational CX leaders hosted the inaugural live talk to kick off MyCustomer’s CX Leader Sessions...

Voice of the Customer

7th Apr 2022

Snubbed! Over half of customer interactions are ignored by brands on messaging apps

A study from Sinch has found that 53% of consumers have been ignored by brands via messaging apps or social media channels over the last 12...

Channels

31st Mar 2022

How do you ensure expertise in every customer service interaction?

According to a ContactBabel study , the average call length handled by UK contact centres is now 6 minutes 33 seconds, a rise of 79% since...

Management

30th Mar 2022

Customer service leaders turn to gig economy to combat Great Resignation

The Great Resignation is causing innumerable staffing challenges for customer service and CX leaders, according to a new study from...

Management

24th Mar 2022

Why the second wave of CRM adoption is so important to CX strategies

CRM has experienced its fair share of detractors over the years. It’s over 15 years since Seth Godin caused a ripple of hysteria among the...

CRM

15th Mar 2022

Can terrible customer service be transformed by a rebrand?

Hermes has announced it will be changing its name and undergoing a major rebrand in a bid to counter its sliding reputation amid “...

Strategy

9th Mar 2022

Chatbot interactions expected to exceed 10 billion by 2027

New research has revealed that the number of global interactions with chatbot messaging apps is expected to exceed 10 billion a year by...

Channels

16th Feb 2022

Is it time to move on from 'the customer is always right'?

Ever since it was first coined by Harry Gordon Selfridge in the early 20th century, ‘the customer is always right’ is a motto that has...

Management

Could you be our 2022 CX Leader of the Year? Award entries open now

Would an Elon Musk Twitter takeover kill the platform as a customer service channel?

2022 CX Leader Sessions kicks off with roundtable discussion about emotion

Snubbed! Over half of customer interactions are ignored by brands on messaging apps

How do you ensure expertise in every customer service interaction?

Customer service leaders turn to gig economy to combat Great Resignation

Why the second wave of CRM adoption is so important to CX strategies

Can terrible customer service be transformed by a rebrand?

Chatbot interactions expected to exceed 10 billion by 2027

Is it time to move on from 'the customer is always right'?

Empower customers to be their own heroes

Why customer experience is a global challenge

What Netflix’s customer crisis teaches us about CX

Latest resources