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Colin Shaw
Colin Shaw
Member Since: 15th May 2012
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Colin Shaw is an original pioneer of 'Customer Experience.' LinkedIn has recognized him as one of the 'World's Top 150 Business Influencers', where he has 291,000 followers.

Shaw’s Customer Experience consulting company, Beyond Philosophy LLC, has been recognized by the Financial Times as 'one of the leading management consultancies for the last four years in a row. Shaw is the co-host of the highly successful Intuitive Customer podcast, which is rated in the top 5% of all podcasts by BuzzSprout.

Colin Shaw
Founder & CEO Beyond Philosophy
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10th Jun 2022

How to measure how much your customers trust you

How do you know if someone trusts you? Is it what they share with you? How do they spend their time with you? Is it the language they use...
Loyalty
9th May 2022

What to do if your customers are complaining about your prices

On a recent podcast, one of our listeners contacted us with a Business Pickle with which he wanted our help. Peter Harvey is in a Business-...
Engagement
25th Apr 2022

Why is customer satisfaction at a 17-year low?

I read a fascinating report the other day from Zendesk called The Customer Experience (CX) Trends Report 2022 . I saw a dichotomy between...
Loyalty
4th Apr 2022

How to stop inflation from killing your customer experience

In the late 1970s, we had a 25% inflation rate. It was astronomical. Lately, in some of my experiences as a consumer, I feel a sense of...
Loyalty
18th Mar 2022

You're listening to the Voice of the Customer - but what about the Voice of your Product?

'Proactive' is a key word for me for the future of experiences and customer strategy. Anticipating the needs of your customers is going to...
Data
28th Feb 2022

How to prevent your CX programme from being perceived as soft and fluffy

Journey mapping can be a tricky thing for organisations. Organisations often think that doing a journey map of their experience will be the...
Engagement
8th Feb 2022

Five rules for building a customer experience team

My global Customer Experience consultancy, Beyond Philosophy, has been recognised by Financial Times as one of the leading management...
Loyalty
27th Jan 2022

When should you fire a customer - and how do you do it?

Customer relationships have to be win-win. If they aren't, it's time to end it. However, it shouldn't be a quick decision, nor should it...
Loyalty
20th Dec 2021

The five golden rules of managing B2B customer experiences

Business relationships are like customer relationships – they both involve buying decisions, loyalty, and emotions. However, there are some...
Engagement
7th Dec 2021

Is customer experience dying - and can it be saved?

Is customer experience dying? Maybe it is. At the very least, customer experience is dying as we know it. I recently discussed whether...
Loyalty
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