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Colin Shaw

Colin Shaw
Member Since: 15th May 2012
LinkedIn

 Colin Shaw is founder & CEO of Beyond Philosophy, one of worlds first organizations devoted to customer experience. Colin is an international author of six best-selling books. Beyond Philosophy has a proven track record. They provide consulting, specialised research & training from Sarasota, Florida and London, England. Follow Colin Shaw on Twitter @ColinShaw_CX

Colin Shaw
Founder & CEO
Beyond Philosophy
  • Articles
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11th Jun 2019

Why customer memories are important to your CX

I enjoy fishing. When I need a new lure, I go to Discount Tackle on First Street in Bradenton, Florida. When I go in, we have a chat and a...
Blog
15th May 2019

Is your CX ready for facial recognition tech?

Brands have already begun using facial recognition technology in their Customer Experience. Walmart and KFC use facial recognition...
Blog
24th Apr 2019

Brand or customer experience - what comes first?

Brands are everywhere. Everybody feels like they understand what brands are. However, when we ask the fundamental questions of “What is a...
Blog
15th Apr 2019

10 things to know about customer service culture

Defining and managing your customer service culture is a significant issue for many organizations. Today we share some important...
Blog
12th Apr 2019

5 things you should do to manage uncertainty

A consistent finding in psychology is that people don’t like uncertainty or risk. It’s called Risk Aversion, and we all have it to some...
Blog
2nd Apr 2019

What is innovative CX & how do you deliver it?

Today, people appreciate good Customer Experience, but not enough to talk about it a lot. What gets them talking to people about your brand...
Blog
28th Mar 2019

Why you must address customer irrationality

At British Telecom (BT), we were buying a CRM system. I was leading the project and we had 15 people around the table to make this choice...
Blog
18th Mar 2019

The effect facial recognition can have on CX

We develop emotional intelligence as children once we understand how other people feel. Based on the behavior of a few of our fellow humans...
Blog
15th Mar 2019

3 tools to measure authentic customer emotions

I am routinely gobsmacked by the number of organizations that don't measure customer emotions. Those that do often don’t think about how...
Blog
6th Mar 2019

The framework you need to survive in retail

Organizations cannot afford to be operationally driven. A Customer Experience focus is a necessity of survival in today’s hyper-competitive...
Blog
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27th Nov 2018
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