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Daniel Heck
Member Since: 9th Jul 2014
Blogger

Senior Director of Marketing, EMEA, SugarCRM

Daniel Heck is Senior Director of Marketing EMEA for SugarCRM and responsible for strategic and tactical marketing and communications activities in the region. Heck was formerly Senior Director EMEA Marketing with Canadian Solar, a leading global solar company. In his extensive career he held several senior marketing positions with IT companies like LogLogic, SurfControl, Verity or Day.

 

Daniel Heck
Senior Director of Marketing EMEA SugarCRM
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1st Dec 2016

How can CRM improve today’s customer experience?

It has never been more important for businesses to choose the right option for how, and where, they store their customer data. This year we...
Blog
7th Nov 2016

GDPR: A watershed moment for customer data laws

Months after the momentous Brexit decision, the reality of how exiting the EU will impact the future of businesses in the UK is still a...
Blog
26th Sep 2016

Learning from ‘defining moments’ to enhance the customer experience

Back in May I attended the Gartner Customer Strategies & Technologies Summit , and have been pondering an idea from keynote speaker,...
Blog
27th Jul 2016

Mapping the customer journey to success

It’s amazing to consider how digital innovation is transforming our lives by making everything easier, quicker and more convenient. Think...
Blog
16th Jun 2016

Don’t let your judgement be clouded when making decisions about data security

As businesses around the world continue to adopt a “cloud-first” IT strategy, we can’t be far away from a point where local storage...
Blog
10th Dec 2014

Unlock the power of social media for your business using CRM

The latest UK Customer Satisfaction Index (UKCSI) reveals that consumers are more dissatisfied with their customer experience than ever...
Blog
30th Sep 2014

Finding the ‘I’ in CRM

At some point, we have all experienced situations in which we were not satisfied with the way a customer service team or another point of...
Blog
23rd Jul 2014

Lifecycle costs of CRM systems: a comparison can reap dividends

When it comes to deciding whether a customer relationship management (CRM) solution is financially viable, you need to look at the long-...
Blog

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