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Michelle Spaul
Michelle Spaul Customer Experience Consultant
Member Since: 1st Apr 2019
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Michelle Spaul
Customer Experience Consultant Delta Swan
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6th Feb 2023

How CX bosses can help other team leaders to hit their targets

Why does working in CX sometimes feel like a thankless task? We bust a gut to improve customer experience. We deliver business results that...
Engagement
8th Jun 2022

Why you need more than just experience in CX

I recently tuned in for MyCustomer’s CX Leader Session, titled What’s gone wrong with the CX world? It wasn’t a sales webinar, which was...
Management
6th Sep 2021

Why ordinary customer experiences can be better than extraordinary experiences

You know about WOW . You’ve seen heart-warming, inspiring stories showing businesses recover poor experiences with style. You’ve wondered...
Engagement
27th Jan 2021

Comparing Voice of the Customer tools available to SMEs

Voice of the Customer (VoC) has strengthened from a marketing tool to a fully-fledged customer experience discipline. Household names use...
Voice of the Customer

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Meet the CX Leader of the Year finalists

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27th Sep 2023

Don't overlook the role of employee emotion

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