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dilabrien
Dianna Labrien
Member Since: 15th Jan 2016
Blogger
Twitter

Freelance writer and digital marketing buff.  Five years in online marketing. One year as a World Teach Volunteer. I love testing custom acquisition growth hacks and always on the look out for new startups. 

dilabrien
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13th Dec 2017

Why investing in CX is not optional in 2018

Once upon a time, a company that created great customer experiences really stood out. Great CX (even before the term was coined) was...
Blog
6th Dec 2017

7 strategies to improve CX with mobile apps

Let’s face it. If you’re developing a mobile app for your business, you’re heading down a challenging road. The truth is, even though...
Blog
2nd Dec 2017

8 leadership tips for contact centre managers

A former call center employee once remarked, “If, when I die, I go to Hell, I know that I will have to be a customer service rep for...
Blog
27th Nov 2017

Why real estate companies must prioritize CX

Advances in technology have made it so that a potential home buyer can do a lot of the preliminary steps themselves. They can look for...
Blog
20th Nov 2017

CX strategies to borrow from luxury brands

Luxury products. We have a pretty good idea of the names – Chanel, Coach, Burberry, Rolex, Cartier, etc. What’s more – these brands are...
Blog
16th Nov 2017

Rise of the CXO: do you need to hire one?

Another acronym. But an important one. It stands for “Chief Experience Officer,” and it is becoming an increasingly important position and...
Blog
15th Nov 2017

5 strategies to optimize customer lifetime value

Chances are, you work very hard to earn the business of new customers. That makes sense as new customers mean growth. On the other hand...
Blog
7th Nov 2017

How to fix common problems with customer surveys

Customer surveys provide business owners with an important means of getting customer feedback. Unfortunately, only 9% of customers actually...
Blog
30th Oct 2017

How to create a rockstar CX team

Customer experience is more than web design. Every touchpoint between the customer and a business informs their experience. Because of this...
Blog
23rd Oct 2017

How to create an authentic brand story

A brand’s story isn’t told in one sitting, and it isn’t delivered through a single platform. Instead, it unfolds over time through a...
Blog
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