Mike Fisher
Member Since: 18th Sep 2004
Executive Director verb
9th Dec 2011
Exploring value exchange: Can we put a price on data?
Are your customers aware of the value of their data and their role in a value exchange model? And if not, should they be? In the first...
Voice of the Customer
20th Jul 2009
Customer engagement marketing
Customer engagement is the new holy grail for marketers but what does it mean and how are marketers adopting new strategies to achieve...
Engagement