Forrester
Member Since: 24th Jul 2015
Blogger
Independent research and advisory firm Forrester
19th Oct 2020
Every autumn Forrester looks ahead to predict the major consumer, business and technology trends that will shape the marketing landscape...
Blog
7th Oct 2020
Sales methodology is a topic that evokes a wide range of comprehension among sales professionals, largely depending on their personal...
Blog
6th Oct 2020
In Harold Ramis’ classic 1993 film, protagonist Phil Connors introduced the world to a new meaning of the term “Groundhog Day.” In the film...
Blog
2nd Oct 2020
2020 has been a challenging year for a myriad of reasons. Sales leaders should make sure that they don’t make 2021 even worse by agreeing...
Blog
2nd Oct 2020
Do you have enough focus to make a necessary business shift happen? For emerging-company marketers, too much of a good thing can be just as...
Blog
2nd Oct 2020
Many of us who spent the summer of 2020 at home streamed the Broadway hit Hamilton: An American Musical, demonstrating that the format can...
Blog
2nd Oct 2020
The Covid-19 pandemic, social unrest, severe wildfires and other major occurrences of 2020 have made this year unlike any other. These...
Blog
30th Sep 2020
As customers start to travel, shop and visit high-traffic locations once again, there is undoubtedly an increased focus on expectations...
Blog
23rd Sep 2020
To succeed in today’s rapidly changing business environment, portfolio marketers and product managers need to be more iterative, agile and...
Blog
23rd Sep 2020
A popular social media meme encourages healthy fitness habits during our COVID-19 lockdown, promoting exercise as a means of emerging from...
Blog