Frank Gothmann
VP Customer Acquisition Hubbion
27th Oct 2017
Strong relationships form the bedrock of any successful business transaction. When a customer trusts your business, they tend to respond...
Blog
22nd Sep 2017
Flying can be a painful experience. One recent study found that air travel (along with broadband) is one of the worst sectors when it comes...
Blog
10th Jul 2017
The impact of technology on customer experience and behavior has been studied at length in the online commerce space. Marketers routinely...
Blog
12th Jun 2017
Marketers are constantly seeking out ways to make more money from their customers. There is nothing wrong with this line of thought, as it...
Blog
31st May 2017
There are a few established metrics that define what great customer experience looks like in the digital world. Website performance,...
Blog
18th May 2017
Consumers are increasingly aware and concerned about the reputation of the digital companies they are dealing with, especially when it...
Blog
8th May 2017
Online analytics scripts like Google Analytics and Mixpanel contain a wealth of information about your website visitors. Apart from...
Blog
17th Mar 2017
Businesses often view customer satisfaction from the prism of loyalty and engagement. If your customer has been coming back to you for...
Blog
15th Mar 2017
What drives a customer to buy from a business again and again? Extraordinary customer service is definitely a factor and businesses like...
Blog
28th Feb 2017
Finding the right customer group to target is an important component of marketing. This is a two step process - marketers first chart out a...
Blog