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Frank Gothmann
Frank Gothmann
Member Since: 9th Jul 2014
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Frank Gothmann
VP Customer Acquisition Hubbion
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27th Oct 2017

Building a strong relationship with your customer

Strong relationships form the bedrock of any successful business transaction. When a customer trusts your business, they tend to respond...
Blog
22nd Sep 2017

How To Improve Customer Experience In Air Travel

Flying can be a painful experience. One recent study found that air travel (along with broadband) is one of the worst sectors when it comes...
Blog
10th Jul 2017

How technology is driving customer experience

The impact of technology on customer experience and behavior has been studied at length in the online commerce space. Marketers routinely...
Blog
12th Jun 2017

Increase order value without impacting CX

Marketers are constantly seeking out ways to make more money from their customers. There is nothing wrong with this line of thought, as it...
Blog
31st May 2017

Are these the metrics to benchmark your online CX?

There are a few established metrics that define what great customer experience looks like in the digital world. Website performance,...
Blog
18th May 2017

4 steps to enhancing customer trust in your brand

Consumers are increasingly aware and concerned about the reputation of the digital companies they are dealing with, especially when it...
Blog
8th May 2017

Improving customer experience with analytics

Online analytics scripts like Google Analytics and Mixpanel contain a wealth of information about your website visitors. Apart from...
Blog
17th Mar 2017

Reducing friction in customer engagement

Businesses often view customer satisfaction from the prism of loyalty and engagement. If your customer has been coming back to you for...
Blog
15th Mar 2017

Why you need consistency in customer service

What drives a customer to buy from a business again and again? Extraordinary customer service is definitely a factor and businesses like...
Blog
28th Feb 2017

How To Find The Right Customer Group To Target

Finding the right customer group to target is an important component of marketing. This is a two step process - marketers first chart out a...
Blog
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