Ian Golding

Member Since: 4th Dec 2015
Columnist
Ian Golding is a Certified Customer Experience Professional. A highly influential freelance CX consultant, Ian advises leading companies on CX strategy, measurement, improvement and employee advocacy techniques and solutions. Ian has worked across multiple industries including retail, financial services, logistics, telecoms and pharmaceuticals and has deployed CX tools and methodologies all over the world. An internationally renowned speaker and blogger on the subject of CX, Ian was also the first to become a CCXP Authorised Resource & Training Provider.
Customer Experience Specialist & Certified Customer Experience Professional Customer Experience Consultancy Ltd
25th Sep 2019
The five golden rules of Voice of the Customer programme design
Whilst there are still some business leaders around the world who are yet to believe it, most organisations have woken up to the importance...
Voice of the Customer
14th Aug 2019
The three foundations that foster a customer-centric culture
What can an organisation trying to transform the culture of their business consider doing? Ian Golding shares three best practices. I speak...
Loyalty
31st Jul 2019
Are organisations over-engineering the customer experience?
While digital transformation is a priority for many of today's organisations, companies are in danger of over-complicating the customer...
Voice of the Customer
13th Aug 2018
Do you know what it's like to walk in your customers' shoes?
This is an extract from Ian Golding’s new book, Customer What? You can own a copy by following this link . Can you describe a day in the...
Voice of the Customer
15th Dec 2015
Why customer experience is a global challenge
I want to start my inaugural exclusive column for MyCustomer by stating how very proud I am to call myself a customer experience...
Engagement