Member Since: 15th Mar 2012
Ian Moyse is EMEA Sales Director for Salesforce Cloud Telephony Provider Natterbox. He is a long time Sales Leader in the tech sector, for the last 13 years specialising in Cloud Computing. He has sat on the boards of a number of related industry bodies; FAST (Federation Against Software Theft), CIF (Cloud Industry Forum, Eurocloud and sits on the techUK Cloud Leadership Committee.. Ian has built many new business sales teams in both small start-ups and large corporate organisations.
He was awarded the accolade of UK Sales Director of the year by BESMA (British Excellence in Sales Management Awards) and in 2019 was listed in the top 50 Sales Keynote speakers by Top Sales World . Ian has been a regular judge on the Women in Sales Awards (WISA), Top Sales Awards, BESMA and the UK Cloud Awards. Ian speaks on Sales Leadership, Customer Experience, Social Selling and Personal Branding. He also appears in the global Sales Experts Channel.
Ian was twice rated annual #1 Cloud influencer Onalytica and has held the same accolade from Klout, Kred and other social ratings. He has been recognised as a as a leading cloud Blogger, listed in the EMEA top 50 influencers in Data Centres, Cloud & Data 2017, Top 50 Cloud Computing Blogs 2020, Top 50 Most Influential in Cloud also winning best Unified Comms Blog in 2017 from UCtoday. Ian is prolific content contributor and creator and is widely published on matters of Cloud, Security, Sales Leadership and Social Selling, listed as a top 10 cloud influencer on Quora.
Ian has social influenced/blogged for Salesforce, Oracle, SAP, Sage, IBM, HP, Equinix, Dimension Data and many more and is a guest writer for many publications.
EMEA Sales Director Natterbox
16th Jun 2016
Will it lock out all other CRM providers? in 2014 Linkedin whirled up a storm of discussion when it removed access to its API's from all CRM vendors except Microsoft & Salesforce-was that to ignite a bidding war to be bought in that space? And will Microsoft now open it back up or lock it down too only MS Dynamics!?
In light of the average user we can hope that Microsofts influence will improve many of the well complained issues with Linkedin> its poor mobile interface/app, its adding and removing of functions with no warning that often hinder and frustrate users and its very slow support on any issues.
21st Jun 2013
Part of the challenge here is that CRM is a very generic term for a variety of solutions.
At Workbooks for example we can do the quoting, orders, invoices and sup[lier order transactions inside the CRM in an affordable and easy way for the average company to use, extending CRM into the commercial sphere the article mentions. but stil under the banner CRM.
So users need to look around and not assume all CRM's offer the same flat basi sales and marketing functions.
A good independent reference point for this is http://www.g2crowd.com/
15th Mar 2012
What this will do is raise the awareness to Sage users of both CRM and cloud as viable options.
However Sage is not the only CRM option open to Sage accounting customers and partners. For example we integrate with Sage CRM, leaving Sage to focus on finance and ourselves as a pureplay CRM provider to deliver the customer a succesful outcome across the rest of the business. With seamless integration the ability for a customer to choose a pure play specialist in each area enables a powerful and competitive solution to be deployed.
As cloud and CRM specialists we recognise one solution cannot fit all customer needs and encourage Sage customers to contrast and compare CRM solutions before plumping for the convenient option of one from your accounting provider.
We all use PC's and printers, but there is little advantage in choosing both from the same provider and yet they all work together happily, giving you the freedom of choice to choose those that best fit your personal needs. The same is true of accounting and CRM platforms. Don't buy on brand, buy on fit for your business.
-- Ian Moyse Sales Director - Workbooks.com
15th Mar 2012
In addition I would suggest a growth of cloud CRM solutions in the SMB customer, with a realisation that spreadsheets and historical on network contact management software will no longer cut it as the customers become more sophisticated and expect a richer customer service experience. The challenge will now be for small businesses to select CRM solutions that are both intuitive for the users in a smaller business scenario, affordable and deliver the business outcome at a manageable and predicted cost.
Too many brand name CRM projects have promised the world and gone on to either not deliver the expected user outcome/experience or require an increased amount of consultatitive services to get to where the customer needed. I myself have in prior employers experienced this with a variety of big name CRM systems, too little too late to enthuse the actual users and sales people who were in effect the real customers in the first place. When will some CRM vendors realise it is the user outcome that matters, not the technology or what might in theory be possible. The outcome of that customers experience is in effect the reality.
- Ian Moyse, Sales Director - Workbooks.com