James Dodkins

Member Since: 12th Jan 2018

Bio

James Dodkins is a Customer Experience (CX) Evangelist at Pegasystems and a multi-award winning expert on customer service. He is also a two time #1 Best Selling Author and the Ex-host of Amazon Prime’s weekly topical CX show, ‘This Week In CX’.

In his role at Pegasystems, James researches the mindsets, principals and philosophies of companies that deliver what he calls ‘Rockstar’ customer experiences, and shares best practices through training programmes, video content and keynote talks.

Previously, James was an award-winning rockstar, playing guitar in a popular heavy metal band. He released albums and performed on stages all around the world.

James Dodkins

Customer Experience (CX) Evangelist Pegasystems

26th Oct 2022

Trust in customer experience

In an age of increasing enterprise competition and rapid technological advancement, customer experience has increasingly become a...

Blog

12th Oct 2022

How to supercharge tech investment in CRM

For companies and organisations across sectors and markets, an age-old question frequently thought about is ‘what can I be doing more of?’...

Blog

30th Sep 2022

How to build trust in your self-service

You may have heard how the band Van Halen wrote deep into its contracts that they had to have a bowl of M&Ms with all the brown ones...

Blog

17th Aug 2022

How real companies are using AI every single day

You might think AI is reserved for the big fancy companies like Amazon or Apple or Facebook but actually, AI is used by hundreds of...

Blog

10th Aug 2022

How are rock music and marketing related?

It may seem odd, but as a former guitar player in a heavy metal band and now a customer experience ambassador, I see a lot of parallels...

Blog

29th Apr 2019