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jim2jam
Jim Buchanan
Member Since: 28th Jul 2011
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jim2jam
Blogger & Consultant JBPR
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27th Jul 2017

Why email marketers are struggling to focus

The marketing technology landscape is more complex than ever. In what has now become an anticipated launch of the year amongst marketers,...
Blog
6th Apr 2017

Why planning & reporting is critical in email

The 2016 Consumer Adoption and Usage Study has found that more than seven in 10 consumers from all age groups favour email over any other...
Blog
28th Mar 2017

Headless customers are happy ones. Seriously.

Since the launch of the Internet, through the mobile phone boom, and into the current world of smart technology, it has almost become human...
Blog
8th Dec 2015

How to use click-to-call buttons to maximise marketing effectiveness?

Don’t write off the humble telephone just yet, it’s still a powerful engagement and conversion tool. Google consumer research found that 70...
Blog

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