LoginSign up
MyCustomer
Subscribe to Newsletter
Menu
Marketing
StrategyTechnologyData
Sales
Sales performanceCRMEcommerce
Service
ManagementContact centresChannels
Customer Experience
EngagementLoyaltyVoice of the Customer
Resources
Whitepapers & researchWebinarsPodcastsGlossaryBrand news
CX Leader of the Year 2022
2022 award finalists
Sessions
On Demand
Brand Directory
Blog
Subscribe to Newsletter
Jean-Paul De Clerck
Member Since: 30th Oct 2009
Twitter
LinkedIn
Website

Digital business and transformation analyst. Owner of i-SCOOP.

Jean-Paul De Clerck
360° people-centric digital business and transformation analyst i-SCOOP
  • Articles
  • Blog posts
  • Discussions
  • Discussion replies
  • Comments
10th May 2010

Social media and customer research: Opportunities, weaknesses and threats

Social media listening and measurement tools can provide businesses with valuable information regarding their brand, competitors and the...
Voice of the Customer
1st Apr 2010

Social media marketing: A strategic action sheet

What are the main strategic social media marketing considerations you should keep in mind, and what questions should you ask yourself...
Technology

Most read this week

Loyalty
27th Jan 2023

Companies never read feedback, customers complain

by
Rhys Fisher
Any Answers comment Icon 2
Not listening

Trending

Loyalty
27th Jan 2023

Companies never read feedback, customers complain

by
Rhys Fisher
Any Answers comment Icon 2
Engagement
19th Jan 2023

How Barnes & Noble has turned around its fortunes

by
Neil Davey
Any Answers comment Icon 6
Voice of the Customer
1st Sep 2022

Why employee journey mapping is essential to CX

by
Graham Frost

Latest resources

Webinar
How to use AI to anticipate, advise and improve experiences
Whitepaper
AI in the contact centre: pitfalls to avoid
Guide
Designing a world-class CX approach
Research
The health of the contact centre
Linked Twitter icon Linked Facebook icon Linked LinkedIn icon Linked Soundcloud icon
  • About MYC
  • About SIFT
  • Glossary
  • Advertise
  • Terms of use
  • Privacy policy
  • Sub-Processors List
  • Site rules
  • Contact us
Copyright 2023 Sift
Sift