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Karen Wheeler
Karen Wheeler
Member Since: 6th Jul 2016
Blogger
Karen Wheeler
VP Country Manager Affinion UK
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17th Jan 2019

Tech trends set to transform customer engagement

This past week has seen tech fans descend on CES in Las Vegas, where the latest technological advancements have been unveiled. Eagle-eyed...
Blog
13th Nov 2018

Connect with customers using 'segment of one'

A ‘broad-brush’ approach to marketing and customer engagement is no longer an appropriate way to connect with highly-sophisticated digital...
Blog
17th May 2018

How to transform failing loyalty programmes

As we all know, customer engagement has never been more important. With Lee Resources calculating that it costs five times more to attract...
Blog
5th Mar 2018

How banks can boost engagement with less branches

For many of us, the ability to manage our life admin online using our smartphones rather than speaking face-to-face with someone has been...
Blog
2nd Jan 2018

Helping customers protect their identity online

Social media has become an integral part of life for an overwhelming amount of the population. A recent survey found that one in four...
Blog
28th Sep 2017

Are chatbots customer experience game changers?

Artificial intelligence (AI) is streamlining all aspects of customer service at a rapid rate. These advancements have resulted in...
Blog
22nd May 2017

UK customers: How satisfied are they?

It’s a question that every retail bank in the UK worries about: how satisfied are our customers? It’s one that has been answered by the UK...
Blog
31st Mar 2017

Why do telcos lag behind for customer engagement?

From gas and electricity companies to mobile phone providers, some businesses are critical to our daily lives, but are widely regarded as...
Blog
9th Jan 2017

Engagement: Study reveals psychological journey

Customer engagement has never been more important. In today’s crowded marketplace, the customer is king and e-commerce in particular has...
Blog
10th Nov 2016

Learning from sport to score loyal customers

There is no denying that 2016 has been a phenomenal year for sport. From the Olympics and Paralympics, to the Ryder Cup and now the...
Blog
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