LoginSign up
MyCustomer
Subscribe to Newsletter
Menu
Marketing
StrategyTechnologyData
Sales
Sales performanceCRMEcommerce
Service
ManagementContact centresChannels
Customer Experience
EngagementLoyaltyVoice of the Customer
Resources
Whitepapers & researchWebinarsPodcastsGlossaryBrand news
CX Leader of the Year 2022
2022 award finalists
Sessions
On Demand
Brand Directory
Blog
Subscribe to Newsletter
lesliemcardle
Member Since: 26th Apr 2016
Blogger
Twitter
LinkedIn
Website
lesliemcardle
Marketing Director Now Interact
  • Blog posts
  • Discussions
  • Discussion replies
  • Comments
21st Sep 2017

5 ways AI can improve omnichannel journeys

The amount of knowledge that is possible to access about web visitors has snowballed in recent years. Not too long ago, it was enough to...
Blog
3rd Feb 2017

Infographic: The anatomy of digital consumers

Technology has changed consumer behaviour. It has changed the way that people shop, their reasons for shopping, the priorities behind...
Blog
23rd Aug 2016

Why travel agents are failing to deliver better CX

Dreaming is a lucrative business. With Forrester’s recent CX Index emphasizing the huge value that consumers place on a positive customer...
Blog
12th May 2016

What is Predictive Intelligence?

Businesses are taking notice of Predictive Intelligence for contact channel optimization. A recent Salesforce report named Predictive...
Blog
27th Apr 2016

Infographic: Why the telecommunications industry isn’t equipped for omnichannel customer service

Consumer habits have changed drastically over the last decade. This shouldn’t be a shock. The term ‘consummate consumer’ used to refer to...
Blog

Most read this week

Loyalty
7th Feb 2023

7 CX questions that only 10% of brands can answer

by
Colin Shaw
Customer insight questions

Trending

Loyalty
7th Feb 2023

7 CX questions that only 10% of brands can answer

by
Colin Shaw
Contact centres
19th Jun 2019

Customer service: Time to become proactive?

by
Sue Duris
Any Answers comment Icon 6
Engagement
19th Jan 2023

How Barnes & Noble has turned around its fortunes

by
Neil Davey
Any Answers comment Icon 6

Latest resources

Webinar
How to use AI to anticipate, advise and improve experiences
Whitepaper
AI in the contact centre: pitfalls to avoid
Guide
Designing a world-class CX approach
Research
The health of the contact centre
Linked Twitter icon Linked Facebook icon Linked LinkedIn icon Linked Soundcloud icon
  • About MYC
  • About SIFT
  • Glossary
  • Advertise
  • Terms of use
  • Privacy policy
  • Sub-Processors List
  • Site rules
  • Contact us
Copyright 2023 Sift
Sift