Nice post Faterneh, and definitely a growing area of interest.
I've written this blog post about things to consider when choosing an attribution provider.
http://econsultancy.com/uk/blog/7615-choosing-marketing-attribution-technology-five-things-to-consider
My answers
Nice post Faterneh, and definitely a growing area of interest.
I've written this blog post about things to consider when choosing an attribution provider.
http://econsultancy.com/uk/blog/7615-choosing-marketing-attribution-technology-five-things-to-consider