Marie Myles
Member Since: 28th Nov 2015
8th Aug 2012
Marketers must evolve to satisfy the new multichannel customer
Marie Myles from Experian Marketing Services exlains why adopting a single customer view in a multichannel world can help organisations...
Channels
5th Jan 2012
Five ways to win the marketing battle in 2012
Marie Myles explores five issues marketers should address in the coming year. With the continuing economic gloom dominating the news agenda...
Strategy
3rd Nov 2011
Multichannel customers vs social shoppers: What you need to know
Marie Myles uses Experian data to shed further light on two important demographics - multichannel customers and social shoppers. The...
Channels
29th May 2009
Five key steps for marketing in a recession
Sometimes it is the simple things that can make all the difference when it comes to finding cost-effective ways to improve marketing - yet...
Strategy