Mateusz Skowronek and Joanna Młynarska | MyCustomer

Member Since: 23rd Jan 2017

Mateusz Skowronek

Senior Consultant Comarch

1st Aug 2017

Three steps that guarantee your loyalty programme will fail

It may come as a surprise to hear that many loyalty programs actually fail. More often than not, they fail to meet their objectives, not...

Loyalty

11th Jan 2017

Loyalty programmes: Why it's time to change tact

Comarch’s Mateusz Skowronek and Joanna Młynarska explain the customer behaviour traits forcing major loyalty programmes to change tact. To...

Loyalty