Matt Hooper

Member Since: 19th Jan 2016
Blogger
Matt Hooper, SVP Global Marketing at IMImobile, is an experienced senior enterprise software marketer and general manager, with over 20 years in international marketing, customer experience, product management and business development. He joined IMImobile in 2015 from cloud compliance SaaS provider Cognia. Prior to that he worked with Boston-based Lavastorm Analytics, MDS, Colibria and as a founding executive of service delivery platform pioneer Elata. Matt has also held senior roles at Qualcomm, HP, BT Global, Orange and Parametric Technology. He is a chartered marketer and a certified RFU rugby coach.
IMImobile
6th Nov 2017
Despite the hype around AI, machine learning and chatbots, we are a long, long way from developing a genuine artificial intelligence, like...
Blog
25th Jul 2017
Mobile app install rates are down 38% year-on-year, and app opens down 29% . The average Android app loses 77% of its users within three...
Blog
19th May 2017
One of the biggest challenges facing organisations today is how to quickly overcome their omnichannel IT challenges without ripping out and...
Blog
20th Apr 2017
Is your customer service experience fit for purpose? As we head deeper into 2017, the Millennial generation is now the largest domestically...
Blog
8th Mar 2017
After 60 years of broken promises, AI is finally delivering. Backed up by the massive parallel processing capabilities of the cloud, and...
Blog
5th Jan 2017
Three reasons why I believe ‘conversational commerce’ will revolutionise the contact centre industry in 2017 and beyond... The internet...
Blog