Matt West 

Chief Executive Officer, Feefo

Matt West is Chief Executive Officer at Feefo, a reviews and customer insights company that he is transforming into one of the most forward-thinking and disruptive technology brands.

Under his leadership, Feefo has embarked on an ambitious, enterprise-level expansion as a comprehensive SaaS-based, customer experience management platform through market-leading data analytics and artificial intelligence capabilities.

Since becoming CEO in 2018, in a management buyout, West’s priority has been investment in technology, teams and skillsets, building a collaborative culture at Feefo that focuses on serving customers and developing the business.

Prior to becoming CEO, West was Feefo’s Chief Revenue Officer, a role in which he drove global sales and marketing strategy, channel partnerships and consumer awareness, having overall responsibility for customer success.

West’s career started in media and telecoms, where he has implemented significant change at all levels, from start-up companies through to large enterprise businesses. He was part of the executive team that helped First Data go IPO in 2015, serving as SVP/Head of EMEA Merchant Solutions. West also acted as Commercial Officer at UK/Relish Broadband during its launch focused on B2C, B2B and IOT/smart city solutions.

With extensive experience in digital media, telecoms and technology, West is recognised as a TMT industry professional and has been an advisor and board member at such companies as MEF, MMA and NATPE. He has also been instrumental in driving several industry initiatives in mobile advertising and media.