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Natalie Steers
Member Since: 20th Jan 2012
Natalie Steers
Contributor MyCustomer.com
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My answers

26th Jun 2013

Thanks for your comments, both. What effect do you think this is having on the relationship between CMOs and CIOs?

Reply to
CMOs must become tech savvy - or fail
25th Jun 2013

Thanks for your comment Ian. What do you think of today's news that the two are teaming up together with Oracle's software now able to run on Windows Server Hyper-V and Azure?

Reply to
Oracle: Reshaping the Cloud or deploying smoke and mirrors?
16th Jul 2012

Thanks for your comments, both.

Marie - I also thought it was an effective way of dealing with inappropriate messages but perhaps teetered a little too close to the edge. I guess it's easy to see the funny side when you're not an affected customer.

But from O2's perspective, a good point in your article that their witty response helped shift the tweets received from complaints to praise.

 

Delmeister - If you had tweeted O2, how would you have felt receiving such a response?

Reply to
O2’s Twitter team: Taming the trolls or provoking customers?
5th Jul 2012

Thanks for your comment.

Customer experience will play a pivotal factor in determining the future of social gifting but it'll also be interesting to see what methods brands use to engage customers in the trend.  

Reply to
Social gifting: The hottest trend in ecommerce?
13th Jun 2012

Hi Sophia,

The final tip, 'Around the world in 80 tweets', advises organisations to use their staff's knowledge of local nuances and language to provide relevant content to specific communities. 

Hope this helps! 

Natalie 

Reply to
Five tips to better engage customers on social channels
15th May 2012

Excellent point, Rick. Using customer service apps as a proactive tool rather than reactive seems much more valuable to both company and customer.

 The Amazon example is also a good case study for brands looking to integrate customer service into their existing apps.  Thanks for your comment.  

Reply to
Customer service apps: The future of service or silly fad?

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