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Neil Russell-Smith
Neil Russell-Smith
Member Since: 31st Oct 2018

As head Marketing for Europe, Middle-East and Africa at TTEC, I am responsible for the development and execution of TTEC's marketing strategy and value proposition across all channels and verticals in the EMEA region. For over 16 years I have planned and led comprehensive marketing strategies with a proven record of accomplishment across various industries and geographic markets.

I am an experienced, hard-working and creative Senior Marketing Professional that understands the importance of results that support our clients’ business goals and objectives. I partner with our sales and solutions teams to build customer experience and contact centre strategies that help simplify interactions and build customer engagement, across every phase of the lifecycle.

Neil Russell-Smith
Head of Marketing, EMEA TTEC
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29th Sep 2021

The next normal: Building back better CX

TTEC EMEA recently published a white paper exploring The Next Normal - how to build back better customer relationships after the pandemic...
Blog
25th Feb 2021

Customer experience vs customer engagement

Customer experience (CX) and customer engagement may seem like different names for the same concept, but they aren’t. While companies...
Blog
10th Feb 2021

The new reality of Brexit: 3 CX challenges to face

When we last touched base on 31st Dec. 2020 , the UK ended its transition period from the EU, closing one chapter of Brexit and opening...
Blog
11th Jan 2021

How CX can help with the COVID-19 vaccine rollout

As lockdowns and restrictions begin anew in the UK and Europe pharmaceutical and government organisations are clearing a difficult path to...
Blog
24th Dec 2020

Deal or No Deal, Brexit is on the Horizon

On 31 December, 2021 the UK will officially end its transition period from the EU, marking the years’ long conclusion of Brexit. This has...
Blog
18th Nov 2020

A new customer reality for the automotive industry

According to the Financial Times , electronic vehicle sales in the UK have more than doubled in August with electronic battery and plug-in...
Blog
9th Nov 2020

The next-gen of CX needs intelligent automation

COVID-19 has disrupted everyday life, but it hasn’t stifled the need for innovation. Artificial intelligence tools are creating true...
Blog
8th Oct 2020

Redefine the Black Friday customer experience

In a year of change; Black Friday will likely be no different. It’s difficult to redefine how a holiday event, so typically associated with...
Blog
8th Sep 2020

Revamp your digital transformation strategy

Thriving in the new-normal means deploying the right technology at the right time to unlock effortless experiences and meet customer...
Blog
12th Aug 2020

Revamp your call centre’s transformation strategy

Thriving in the new-normal means deploying the right technology at the right time to unlock effortless experiences and meet customer...
Blog
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