Nicholas Watkis
Member Since: 3rd Apr 2013
Principal Consultant Contract Marketing Service
9th Nov 2022
At the heart of every business is the management process known as marketing, which generates profit by anticipating and satisfying customer...
Blog
10th Oct 2022
Regardless of what economic forecasters say, the evidence is that world trade is going to go through some difficult times in the immediate...
Blog
31st Aug 2022
It is very easy to lose a customer but hard to gain a new one. Businesses only exist because of customers. If you cannot satisfy the...
Blog
6th Jul 2022
Business life is getting tough. The days of credit, sales growth and benign economic environment are over, at least for the time being. Now...
Blog
14th Jun 2022
A study, published this month, (June 22) by the Policy Institute of King’s College, London, revealed that six in ten London staff are still...
Blog
24th May 2022
The purpose of every business is to make money, which benefits the shareholders, the staff and the customer without whom there is no...
Blog
11th Apr 2022
“Intellectual discussions between marketing executives using flowery language and drawing diagrams on a white board can be a million miles...
Blog
2nd Mar 2022
“Gaming the system” is a term that refers to the way people in organizations will, if allowed to, operate the corporate organization to...
Blog
14th Feb 2022
For any business to be effectively managed it needs to have a clear objective of its purpose, which may be defined in a Mission Statement...
Blog
5th Jan 2022
The prospect of the end of the year always brings out the crystal ball for New Year predictions. For all people in business and especially...
Blog