Login
Sign up
Subscribe to Newsletter
Search
Search
Menu
Marketing
Strategy
Technology
Data
Sales
Sales performance
CRM
Ecommerce
Service
Management
Contact centres
Channels
Customer Experience
Engagement
Loyalty
Voice of the Customer
Resources
Whitepapers & research
Podcasts
Glossary
Brand news
CX Leader of the Year 2023
2022 award finalists
Sessions
On Demand
Brand Directory
Blog
Search
Search
Subscribe to Newsletter
Nina Müller
Member Since: 23rd Jan 2023
Connect
Twitter
LinkedIn
Website
Nina Müller
Director Ethical Commerce Alliance
Articles
Blog posts
Discussions
Discussion replies
Comments
24th Jan 2023
Data is king in CX - but do the means justify the ends?
Businesses have increasingly put brand purpose at the heart of their storytelling, with customers now looking to spend their money with...
Data