Paul Laughlin

Member Since: 21st Sep 2015
Columnist
I work with exceptional leaders & their teams, so they can master the people side of data & analytics.
That means helping them maximise the value they can drive from using data, analysis & research to intelligently interact with customers. It also means developing teams & enabling them to sustain their improvements through coaching leaders.
Every business is different, so the help that’s needed can vary to suit that company. Examples are:
* “Health Checks” on a company’s own capability;
* Training all types of analysts in the Softer Skills they need to make a difference;
* Ongoing coaching & mentoring for leaders;
* In-depth training for teams to develop capabilities (data visualisation, stakeholder management, agile working, commercial awareness, insight generation, questioning & influencing);
* Bespoke problem-solving consultancy.
Managing Director Laughlin Consultancy
9th May 2023
The false economies of data team cost-cutting
In my two previous articles - How data leaders can cut costs without reducing their contribution to the company and Reduce, reuse and...
Data
28th Apr 2023
Reduce, reuse and recycle: How efficient is your data usage?
Following my last post reminiscing on the lessons I learned during past recessions , the early environmentalist slogan “reduce, reuse,...
Data
4th Apr 2023
How data leaders can cut costs without reducing their contribution to the company
In these straightened times even data and analytics leaders are needing to cut costs. Over recent years many businesses have invested...
Data
15th Dec 2021
Talking data: How to drive data literacy within your senior leadership
A regular topic of conversation with the data leaders I know has been setting up data literacy education for their senior leaders. It seems...
Data
7th Sep 2021
How to recruit and retain analytics talent
The well trailed difficulties in recruiting data scientists or other analytical roles, followed by the equivalent challenge in retaining...
Data
24th Feb 2021
Why your customer insight team needs a purpose - and how to give them one
Leaders keen to avoid management bull**** sometimes challenge why a customer insight or analytics team needs a purpose. Is this just more...
Data
12th Jul 2019
Agile working in practice: Drivers of Agile success for customer insight teams
Continuing his series reviewing how data, analytics and insight teams can achieve Agile working in practice, Paul Laughlin examines four...
Data
21st Jun 2019
Agile working: Common practices to help customer insight teams
Continuing his series on Agile working for customer insight teams, Paul Laughlin shares common Agile practices performed by successful...
Data
10th Jun 2019
How can Agile working benefit customer insight teams?
Agile working is being adopted by more and more organisations. But what does Agile working bring to customer insight teams? The term "Agile...
Data
26th Jun 2017
CX, trust and data sharing: How to foster a vital virtuous cycle
Last week, in collaboration with MyCustomer and ForgeRock, we released the findings of some new research into digital identities, consumer...
Data