Member Since: 25th May 2016
Blogger
Saima Alibhai has over 10 years of experience in the marketing technology industry, working alongside clients internationally in the UK, Europe and Latin America.
Practice Manager - Professional Services
Bronto Software
23rd Jun 2017
Online spending in Britain has jumped by more than one quarter in the past two years, according to new research from the UK Cards...
Blog
20th Apr 2017
“For the time-poor consumer, convenience is the new luxury.” Thus spoke Estée Lauder president Chris Good when talking about his company’s...
Blog
8th Feb 2017
With Brexit’s uncertain impact looming in the background, many UK retail brands are playing it safe regarding international expansion. Not...
Blog
3rd Jan 2017
While Black Friday sales were up 2.3% year-on-year, interest in the promotion – at least in the UK – appears to be waning. It’s a sharp...
Blog
9th Nov 2016
The retail landscape in late 2016 is as competitive as it has ever been, and with Brexit weakening the pound and raising consumers’ costs...
Blog
4th Oct 2016
A long-standing challenge commerce marketers face is knowing where to focus their marketing budget – customer retention or acquisition? The...
Blog
3rd Aug 2016
The impressive growth of online fashion retailer ASOS across the globe demonstrates the consumer appetite for fresh retail brands, as well...
Blog
6th Jul 2016
Hyper-personalisation. Multi-touch campaigns. Automated intelligence. The revenue opportunities for commerce marketing continue to grow as...
Blog
26th May 2016
A recent report revealed that a third of consumers find shopping to be much less enjoyable than five years ago. With 70% of the respondents...
Blog